"Smad" May 15th. 1935:

"Smad's" staff in their reply direct our attention to the above issue "in which almost any column could have included in its caption the word hooey". We unreservedly admit that the particular issue was poor but our comparison of 1935 Smad" with 1936 Smad" is based on the general standard throughout the year. It is on this comparison that we justify our statement that the general standard of last year's "Smad" page 2 was higher and augured a more hopeful future than it does this year. Whilst on the topic of "Hooey" may we point out that in the last issue of "Smad" the inside pages (which we note are reserved for "Featured articles etc"), including the editorial and excluding our letter, are stuffed with this despised "hooey" Poisonalities indeed!!!