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The New Zealand Railways Magazine, Volume 6, Issue 7 (February 1, 1932.)

Colour Photography

Colour Photography.

“The genuinely coloured newspaper has not yet become a daily, or even a weekly, addition to the breakfast table.” This is the finding of a British weekly that recently published a de luxe issue adorned with direct colour photography (meaning photography of moving objects in natural colours with single-exposure cameras). It does not say that the adaptation of weekly or daily prints to colour work is “just around the corner,” but the effort it has just made implies a belief that the movement in that direction is not slow. Colour has been knocking at the door of the newspaper, and the moving picture long enough; its occasional entry should eventually lead to a wider opening of the door. Whether the future lies with a number of small improvements, or one big invention, is not clear. Inventors are busy, even in New Zealand.