Salient: Victoria University Students' Paper. Vol. 30, No. 1. 1967.
television appearances
television appearances
The trick here was to present the Democratic convention with the cut and dried choice of the people. With the nomination thus in the bag. Kennedy used the resources of the mass-media with consumate skill to monopolise the electoral limelight. Finally his acceptance in his early period of office, helped no end by his persuasive and photogenic television apeparances, snowballed out of all proportion to the election returns.