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The New Zealand Railways Magazine, Volume 2, Issue 11 (March 1, 1928)

The Basis of Business

The Basis of Business.

Chambers of Commerce, Manufacturers' Associations, Progress Leagues, Licensed Victuallers' Associations and other bodies are all eager to see a big expansion of tourist traffic. The world knows that New Zealand has scenery and sport worth a trip across the globe, but “the world and his wife” are not coming here in numbers worthy of the natural attractions. The truth is that Nature has done her part generously, splendidly, but man has not done enough.

This subject has been discussed at various conferences, and usually there has been an expectation that some kind of more or less magic move should be made by the Government. A calm and careful survey of the field shows that the Government—through the working of the Railway and Tourist Departments and the Publicity Office—has been active, and continues to be progressive. The position to-day (as disclosed in the remarks of travellers) may be briefly stated thus:—

Modern methods of attracting tourists are being used.

Shipping services to New Zealand are comfortable and regular.

Internal transport satisfies reasonable expectations.

The supply of first-class hotel accommodation is not now equal to the demand.