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The New Zealand Railways Magazine, Volume 1, Issue 4 (August 24, 1926)

Advertising The Railways

Advertising The Railways.

Commenting on the combined Railway and Publicity Departments' display at the recent Winter Show, the Hawera “Star” draws attention to the rapid strides that have been made in regard to publicity matters by the great Government Departments which do business directly with the public. These Departments “are fully alive to the possibilities afforded for publicity by the Winter Show and similar exhibitions.” Dealing more particularly with the two departments named, the “Star” observes that “the public will congratulate the official heads, and especially the experts who carried out the schemes, on the artistic, informative and compelling displays which were made at the Show.”

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There are two forms of discontent: one laborious, the other complaining.—Ruskin,